Use Google Analytics with Feedperfect
Today I am going to show you how you can incorporate your google analytics account to track your feedperfect data.
1) First log into feedperfect, and click Settings to go to your feed settings page.
2) Click Edit on a feed you wish to see in google analytics.
*Today I am going to edit my Google Product Search feed as an example.
3) Past the following tracking Tag into the Tracking Parameters Field
&utm_source=Google&utm_medium=CSE&utm_campaign=FeedPerfect
That’s all there is to it. For the other feeds just replace the word Google with which ever CSE it is.
For example:
&utm_source=Amazon&utm_medium=CSE&utm_campaign=FeedPerfect
Now I will show you where in Google Analytics your information will display.
1) Log in to your Google Analytics Account.
2) On the left side Click Traffic Sources
3) Now Click All Traffic Sources
4) Search by typing CSE and click Go
There is your Feedperfect Data. You can adjust the date range in the upper right corner. From here you can also sort it by all of google analytics filters.
I like to sort each engine by product (within each engine’s results), so here are some screen shots to show you your results on landing page (per product) level.
**One last note**
By doing it this way, you will also have the ability to look at all of your products across every CSE by looking in your Campaigns for Feedperfect.
Good luck, and if you need any extra help with this, or anything Comparison Shopping Engine related, feel free to ask me feedperfectblog@gmail.com.
-Steve